Consumers make about 95% of their decisions without conscious awareness. Attention Check objectively maps out their behavior by using biometrics such as eye tracking, skin conductance, and brain activity. In this way we tap into the non-conscious processes that truly underlie human behavior. In addition we run large N (e.g. 1000) online psychological experiments and cleverly designed questionnaires. With these methods we generate valuable insights to assist our clients in making key strategic decisions that increase business performance and improve the customer experience.
We create Smart Campus Tools. We use sensors and data to improve campus experience for students, while also innovating campus management for the University. We started to develop the PLEQ-app, a study spot finder based on real time occupancy data of study rooms around campus. We want to create the future campus. A campus where […]
Fundamental Frequencies founders are two electronic engineers with a passion for music, and we’ve been talking to a lot of musicians and we’ve been asking them what do they really want? We keep getting the same reply. They want to go back to the sounds of the modular analog synthesizer of the 70‚Äôs. That’s why […]
Targeting Software sustainability and standardizing serverless functions. We are taking on the rampant lack of standards with regards to serverless computing and aiming to create a simple standard which the entire development community can rally behind. This solution has the benefit of being more energy efficient, so we will help companies reach their sustainability goals.