Since 2017, many students and researchers have successfully used Demonstrator Lab to develop their ideas to maturity. This has led to the establishment of new companies offering new products and services. We present you an overview of the current participating projects below.
“Eye-opening insights” Consumers make about 95% of their decisions without conscious awareness. Attention Architects objectively maps out their behavior by using biometrics such as eye tracking, skin conductance, and brain activity. In this way we tap into the non-conscious processes that truly underlie human behavior. In addition we run large N (e.g. 1000) online psychological experiments and cleverly designed questionnaires. With […]