Attention Architects

“Eye-opening insights”

Consumers make about 95% of their decisions without conscious awareness. Attention Architects objectively maps out their behavior by using biometrics such as eye tracking, skin conductance, and brain activity. In this way we tap into the non-conscious processes that truly underlie human behavior. In addition we run large N (e.g. 1000) online psychological experiments and cleverly designed questionnaires. With these methods we generate valuable insights to assist our clients in making key strategic decisions that increase business performance and improve the customer experience.